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POLL: The Great GW Pricing Poll

2 Minute Read
Jan 21 2014

We all talk a lot about how GW’s prices are affecting the playerbase It’s time for a community poll and to really get some percentage breakdowns.

Today I want you to help us take the community’s temperature. It’s time to be honest here. I want you to look at your hobby budget, price some of the things you want to buy and answer the poll.  Here’s the question:

If GW wants to get people like YOU buying much more regularly and starting new armies what should they do in the next 6 months?

a) Prices are good – GW is costed properly for their quality now. They should focus on even higher quality to pull ahead from any competition. My GW buying habits are largely unchanged.

b) Lower Prices 10% – GW is slightly overcosted now. It’s not too bad and a small reductions would increase sales substantially. I now keep an eye on my GW purchases.

c) Lower Prices 20% – GW is moderatly overcosted now. It’s pretty bad and it will take a notable change to turn things around. I now buy only occasional GW products.

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d) Lower Prices 30% – GW is severely overcosted now. GW is killing itself with their prices and needs to act decisively to turn things around. I am pretty much priced out of GW games.

Remember to compare their costs to the competition that mosts interests you.

While not on the poll, PLEASE DON’T just do the knee-jerk “they should cut prices as much as possible”.  I really am trusting you as savvy-consumers to seriously think about what amount of stuff you buy currently and would buy at lower price levels – then take a hard comparison to what other companies you are interested in are charging for their minis.  You might be surprised…

Have at it.

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Author: Larry Vela
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