The Walking Dead – Hits Kickstarter!



The Walking Dead – All Out War is on Kickstarter RIGHT NOW – Get in there while the body is still warm!

Here’s the Kickstarter link and the initial set of minis that come with the game:

The Walking Dead: All Out War Miniatures Game


Take it away Ronnie:

Hi, Ronnie here.

The response to the news about The Walking Dead Miniatures game has been astounding. Thanks for the messages you have been sending through.

Over the coming days we will dive into the rules and show off the great range of miniatures we have for you, but before that I just wanted to take five to talk through a few of the decisions we have made, and why we have made them.


I think it is pretty clear how excited we are bringing this game to the tabletop; the team have worked hard to bring the unique feel of the comic into the game – (before the end of the campaign there will be a rules set available for you to have a play through). It has taken us a lot of late nights to create a game that did justice to the comics. We persevered because we knew this was an opportunity to bring something new to the wargames table. The aim is that the game play will encompass both the desperate fight for scarce resources, but also create a PvP game where the Walkers pose just as much threat as the player opposite you. A kind of 3 way situation – where lots of death is going to happen!

We expect the Kickstarter will create a huge amount of noise and excitement, ahead of the retail launch of ‘ALL OUT WAR’. Mantic is not a huge company (yet! – fingers crossed) and so the excitement of a campaign is always a great way for us to, well – kickstart a new range. It’s been said that Mantic KS’s are entertainment in their own right, and we want this to be the most memorable of them all!

rick colour shot

This campaign is not only a celebration of the launch, it is also a big thank you to those fans that have supported us in the past, and those that love the comics. We know many Mantic fans want to get behind a project early, and to be part of the whole development process; from playing the early alpha rules, to giving us feedback on the models, and then running demos to convert other club members once the game arrives. We hope some of the comic fans will want to be involved in that exciting process too. Those are the hard core fans that make our games flourish. This is a ‘thanks’ for you before this hits the retail shelves in October. As a reward to all those who jump on before that official launch you’ll get some very cool, exclusive KS extras, lots more models to build your groups with, and everything you need to get started – all in a limited edition Collector’s Edition box.

That said – we have also learnt from previous Kickstarters that if we offer too many different options we can struggle to cope with all the permutations. So this time we have decided to keep it really easy – to maximize what the backers get – and to ensure every pack is as accurate as it can possibly be. There is 1 pledge level for everyone that wants to get on the KS (with a few early birds for the super hard core!). This will get you the base game and the first major expansion – Atlanta Camp – plus some exclusives. Then we will keep adding in items to the pledge until the box is bursting! If the campaign goes crazy big we will open up 1 or 2 other waves for unlocking as add-ons – but again there will be just 1 add-on to keep it simple and accurate. But be warned, once everything is unlocked we will not make any more pledges available so if you want one please do jump on early.


This Walking Dead range is designed to sell in comic and game stores around the world for years to come. The aim is for it to appeal to fun casual gaming and a recognized tournament system. With that in mind we have designed ‘All Out War’ to be engaging to play, supported with a full range of fantastic minis, and at great prices to encourage regular additions to your group. And that’s why with just a $50/£35 MSRP for the base game we are happy to know some people will wait for the retail release.We want the shops to enjoy the release of this – just like they have with Dungeon Saga. The game will be in stores by October, along with the first wave of releases.

To further support the game stores, every wave has a number of lines that are saved for the retail launch – creating a great reason to pop into your local gaming store, (or jump online) to pick them up. We even have a pledge dedicated to Stores – giving them access to the game – and the exclusives – again as a thank you for supporting the game early. We don’t believe any miniature game campaign has done as much for the local gaming store – we want to do it because that’s where we see the long term potential for this range. Hopefully you can see where we are coming from, and the support we are trying to give to local gaming stores through this approach. Our belief is that it will benefit the game and the community in the long term.

Skybound have been hugely supportive of Mantic by granting us this license, and as I said we want to leave plenty of people wanting to pick up the game at their local store…but for the hard core we have the pledge, and the plan is to make it a big, huge box of cool as a big thank you for your wonderful support.

Best wishes, and keep…..not being bitten!

  • Cergorach

    If your into Zombies and are willing to go to KS, why don’t you already own Zombicide? The minis are the same PVC material, I personally think that the Zombicide minis have more of a personality. You might say that you like the WD game better, if we even knew how it plays (no information about this in the KS page)… And honestly there are already a couple of wargame rule sets available for zombies and what stops you from using Zombicide minis? I can absolutely understand that people don’t like Zombicide as a game, but the minis…

    Then there’s price. The last $100 pledge started at 76 minis and ended at 161 minis. The $150 pledge started at 102 minis and ended at 195 minis. The Walking Dead KS $125 pledge starts at 22 minis and is currently at 25 minis…

    Who is the target audience? Walking Dead and Mantic fans? Folks that hate CMoN?

    • Dave

      Kinda agree. I am a huge TWD fan and actually went out to back this but the value just isn’t there. Especially when you consider that it’s a major game company. For $125 you can get a lot of miniatures retail..not to mention a number of other KS projects with way more to offer.

    • Erik Setzer

      Okay, I get it. You hate Mantic.

      The pledge isn’t just minis, it’s also for rules, mats, boxes, etc. And they don’t want to be seen as giving KS too much of a bonus over buying the game normally. The game is supposed to retail for $50 and have $20 character add-ons, no clue what Atlanta would be, but I imagine the retail price will add up to a bit more than $125, so it’s a fair saving already. If you think that’s too much to pay, well, it’s in league with games like, say, Imperial Assault, where the core box is $100 and has a couple dozen figures.

      What stops people from having other zombie games? Maybe they didn’t like them? Did you consider that? And what stops people from using the minis in TWD? NOTHING. Except, you know, the game isn’t out yet. But once it’s out, you can bet people will supplement their collection with anything else out there (including Warlord Games’ Project Z figures).

      The target audience is, obviously, TWD fans. That’s it. Not a TWD fan? Prefer non-Mantic stuff? Cool. Don’t have to buy it. Buy the zombie game(s) you like. Speak with your wallet!

      • BEAR812

        I pledged the $125. I watch the tv show, but my wife is actually the TWD fan. It’s the only comic she’ll read, and I pledged to try to introduce her to tabletop games with an IP she is familiar with and loves. I just built an 8×4 gaming table in our basement so I’m hoping she’ll be into this.

        Mantic is implying that this is gonna be their attempt at duplicating FFG success with X-Wing and the Imperial Assault type boosters. It will be interesting to see if this game will support that kind of approach.

        • Erik Setzer

          Yeah, their setup seems to be copying Imperial Assault. That can work, if they put out releases consistently over time. They’re going for a lower start-up cost though ($50 vs $100) but with less included as well, so that’s an interesting approach… but it makes sense, because there probably aren’t as many people willing to jump on something TWD themed as there are Star Wars fanatics.

          I compare it more to IA than X-Wing because the TWD figures, like IA figures, are being packaged unpainted.

    • MarcoT

      You’re right. They should just triple the zombies (wth the same molds) to get some real numbers. I doubt everyone expects this to be as good a deal as Zombicide, but not this big of a gap.

      I think it’s somewhat foolish not to launch with some hint of gameplay, as surely they’re aware that we’re quite spoiled when it comes to zombie miniature games.

      O well, there’s a whole month left for them to proof us wrong.

      • euansmith

        There have been a number of posts on Gamewire covering some of the basic concepts of play. It is odd that they haven’t got a game play video on the kickstarter page.

        • BEAR812

          I think they mentioned they were going to try to film some video this week with another gaming site that does “weekenders”.

          • euansmith

            Those beasts! This means WAR!

    • Gomtar17

      Fully agree with you. It sounds weird. The most recent zombicide plague plague KS was better value imho and the rule set was far from being beta. The companies behind that KS do not need an aggressive funding but a larger player base. Then why is the pledge so high? I won’t even draw a comparison between the ZBP KS miniatures and this one, it would be unfair.

    • euansmith

      I really enjoy Zombiecide and joined the Black Plague kickstarter for some fantasty zombie slaying carnage; but then I’ve also back The Walking Dead too.

      Partially this might be kickstarter addiction, partially Mantic fanboiism, but also because this is a different sort of game to Zombiecide.

      • Chris. K Cook

        On the other (now closed) Article on this topic we were talking about Warlord/Wargame Factories Post-Apoc survivors minis and you mentioned how they were suitable for generic post-apoc or for “Patriots vs NWO”.

        That last game? that needs to be a thing I would play the gorram hell out of that!

        • euansmith

          “Turner Diaries: All Out War”

          • Chris. K Cook

            This should be a thing, we should create this.

          • euansmith

            Stretch Goal: Charles Mansion mini with “Helter-skelter” card.

            I think such a product might be a tiny bit controversial 😉

  • An_Enemy

    Hmm…Rick has two hands wtf? The core minis are full of characters I don’t recognize. One of the stretch goals is a female cop zombie that they’ve been showcasing in their promo material. The recognizable characters are all in n the expansion, but the ones they have are just weird. Donna?! Shane? One was unhinged for a short time and committed suicide iirc. The other died in the second(?) issue.


    • Dave

      Right, this seems like a really expensive basic set. Not many minis. It reminds me of day one dlc. I bet they have two or three expansion boxes ready to go already. Dungeon Saga was a way better deal. No thanks.

    • Johnny Hall

      I believe that one-handed Rick will be a different miniature as part of an expansion.

    • ThorOdinson

      This is Rick at the start of the zombie apocalypse. He’s still in his police uniform. It’s way before he meets the Governor.

  • Alhazred TheMad

    So about Mars Attacks…it still supported, or not…?

  • Douglas Burton

    I could be wrong, but I’m betting that by the end of the kickstarter, you’ll likely be close to 100 figures, most likely hordes of zombies. I’ve liked most of Mantic’s Kickstarters to this point, but right now it seems extremely light in value. Just wish they would ditch that plastic they’re using (not sure if this is the same as the Mars Attacks figures,) and go with a harder plastic that holds more detail. Hoping they do resin figures for the kickstarter like they did for Dungeon Saga.

  • euansmith

    I’m trying to work out if I could paint these minis in the style of the comic book covers.

  • Grafton Is Dust

    I’m cautiously optimistic, but yet another zombie game is a case of beating a dead Walker, really. It’s a shame the KS says nothing about the gameplay, as that’s the draw alongside the IP itself.

    But son, $125 dollah is not something I can really spend on a KS. I’m also incredibly skeptical of Kickstarter games, given that they’ve sold out to their intended playerbase before release, and thus you end up with cr*pstorms like AvP or Mars Attacks, which have fallen on their face on release. :/

    • euansmith

      My mate is still waiting for his AvP; though it is, apparently, in the pipe, 5 x 5 at the moment. I received my Mars Attacks! and really enjoyed it but it does appear to be a finite release with nothing further planned.

      • JPMcMillen

        That can be the problem with licensed games. Once you cover the main and even refrenced material, what’s left to do? That’s the same problem GW had with their specialist games in the past. Release the main game, then a couple of expansions, then nothing.

        • euansmith

          That’s a good point. I guess the only way to around it is to hook up with something like Marvel or DC Universe, so you can keep on pumping out new stuff ’til Kingdom Come (Blimey, that was 1996! 20 years ago!).

  • Chris. K Cook

    Well known IP by an established company.

    This is a KS why?

    • euansmith

      I sure Mantic said that, in order to get the game in to regular outlets, they needed to be able to order a minimum number of units. Apparently they are using the kickstarter to finance the general release.

      I’m not sure how much of any kickstarter is actual profit, so it may well be that this is the only way for a small company, like Mantic, to finance a project like this.

      • Chris. K Cook

        But are Mantic that small a company any more?

        their over use of KS is starting to look a little tacky to my mind.

        • euansmith

          I’m not sure how much of a profit machine kickstarter is. You certainly generate more sales than a normal advertising campaign and at a lower cost. You also get a nice lump of cash to go in to your bank account. But I’m not sure how much they get to keep, after production, distribution, tax and what not.

          They are still so small that they don’t even appear to have a Wikipedia page (but I do now know that “Mantic” means “relating to divination or prophecy”).

        • JPMcMillen

          You’d be surprised how many ‘big’ gaming companies out there really aren’t that big. GW and Wizards aside, many of the bigger gaming companies might only be one or two bad gambles from going under. For them KS is a way to mitigate losses from starting up a new IP, if for whatever reason it fails.