40K: Blood Angels Get an Updated Codex

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GW has a new edition of the Blood Angels codex out for a price you NEED to see.

GW has repeated the pattern of updating digital versions of codexes to include all the new items for a low low price. Take a look at the Blood Angels latest:

 

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Codex: Blood Angels – Red Thirst Edition

Tablet Edition $28.99

iTunes Enhanced Edition $44.99

A digital-exclusive Warhammer 40,000 Codex

Codex: Blood Angels details one of the Imperium’s oldest and most enduring Space Marine Chapters. Inside you will learn about their history, their heroes and the terrible effects of the Black Rage and the Red Thirst that assail their battle-brothers.

CONTENTS

  • 46 datasheets for the entire range of Blood Angels Citadel Miniatures
  • 10 formations, themed collections of datasheets with additional special rules
  • Three detachments – the Baal Strike Force, Angel’s Blade Strike Force and Lost Brotherhood Strike Force
  • Full details for Blood Angels wargear and two sets of relics
  • Army special rules, including two sets of Warlord Traits and Tactical Objectives
  • Five Psychic disciplines: Sanguinary, Librarius, Technomancy, Fulmination and Geokinesis
  • A comprehensive guide to the Blood Angels, their history and their rituals
  • A showcase of stunning Citadel Miniatures presenting the colours and heraldry of the Blood Angels

DESCRIPTION
Forged in the flames of the Horus Heresy, the Blood Angels are among the greatest of the Emperor’s warriors. Revered on a million worlds and feared by Mankind’s myriad foes, for over ten thousand years they have fought in the Emperor’s name, earning countless honours and vanquishing his enemies. Yet for all their nobility and renown, dark rumours of a bloody thirst and battle madness surround them, some questioning their very humanity. Whatever the truth, few who have witnessed them in battle can deny their fury or their devotion to the Emperor, and few that stand against them live to tell the tale.

blood-angel-logo

This digital-exclusive Red Thirst Edition combines the content of Codex: Blood Angels with the new Blood Angels rules from Black Crusade: Traitor’s Hate, forming the ultimate collection of rules for the Sons of Sanguinius.

Tablet Preview

iTunes Preview

~That Tablet Edition Price of $28.99 is a steal by GW standards.

  • ILikeToColourRed

    my buddy bought the existing codex last week 🙁

    • benn grimm

      Tell him (or her) to just take it back and swap it for the new one.

      • Deathwing

        the “new one” is a digital exclusive. No printed copies

        • benn grimm

          So no free update?

  • Hazamelistan

    “out for a price you NEED to see”

    aka full price?
    Or did I missunderstood this for a “hoorraaaay!”?

    If you have old school paper edition (translated in your local non-english-language): Bad for you…

    For me that’s no reason to be happy.

    • benn grimm

      Its basically an advert; did you really expect the used car salesman to tell you that the new model is basically just the same, just with an slightly improved sat nav?

      • Hazamelistan

        No, I didn’t 😉 Even by BolS-Standard this was to obvious. 😉

      • Seismic Ghost

        I haven’t clicked on a Larry Vela article in 6 months.
        I finally did because my friend plays Blood Angels.
        Low and behold, They’ll let him re-buy his codex in a fictitious format for full price.

        Thanks for the article, dummies.

    • Wayne Molina

      Look who posted the article. Par for the course.

  • euansmith

    That Blood Angel on the cover is reaching spectacular, Khador-like proportions.

    • petrow84

      Khador is about to lose the most-ridiculusly-oversized-shoulder-guard battle to Menoth, just sayin…

      http://battlecollege.wikispaces.com/file/view/Exemplar%20bastion%20seneschal.gif/410387540/Exemplar%20bastion%20seneschal.gif

      • benn grimm

        Lol, good to see the 80s is still live and kicking in Warmachine land…)

      • euansmith

        You can certainly see what rear arc attacks are such a thing in Warmachine. With pauldrons like those, you’d be clueless about what was going on anywhere except straight ahead 😉

        • petrow84

          In this case, front arcs should be about 20 or so degree wide. Hmm, will propose a house rule about it.

          • euansmith

            Maybe the mini should come with a terrified neophyte cowering behind him and shouting out targets beyond his field of view?

          • petrow84

            There’s the Eyeless Sight usr already, I’d simply make a Sightless Eye version for anyone with such an armor.

      • Red_Five_Standing_By

        That is a Menoth Jack

        • petrow84

          Nope, it’s a solo, but as for his size, yes, it rivals a light jack.

  • Ben_S

    I’m a bit out of touch with 40k, so I’m confused with what’s actually happening here.

    I know what it means when GW release a new codex, but I don’t recall ever having seen a ‘new edition’ of a codex (as opposed, I assume, to a brand new codex).

    What’s going on?

    • Nubu

      They are adding just new detachments. Otherwise it’s nothing new.

      • Ben_S

        Thanks. So, if someone had the existing codex, it would still be perfectly legal, but they wouldn’t get the new detachments without buying the same content again? Sounds about typical.

        • Nubu

          You can get the additional content from Angel’s Blade.

        • benn grimm

          I think the digi update is free. Or at least it should be.

          • Ben_S

            Presumably only if you bought the original digitally, so no help if you have the hardcopy.

          • benn grimm

            Indeed.

      • Karru

        From what I’ve gathered, it contains some updated rules as well, correct? Dreadnoughts attack buff and all that. These were in the FAQ’s, but it’s nice to have them in a printed form in the codex. Which is slightly problematic since it is digital.

        • Nubu

          There’s that.

  • Sonic tooth

    Tiny head looks ridiculous

    • Chet Atkinson

      The head is the right size – dont forget the armour plate is thick

  • Chet Atkinson

    Seems expensive to me – I would have thought anyone with the digital edition would have got the new one as a free upgrade

  • Gideon Ernesto

    FREE RULES NOW!!!
    Those books are good reads, and the writers deserve their pay. But they price one out before any models are bought. If I just want the rules, or they small update, then I’m screwed. Constant updates and new rule sources make 40k feel like a pay to play game. In reality it always was, but it once was at 80 bucks every 4 years. New it’s well over 100 every year. All the while other games split rules from lore, and make the rules free (or rather price them into the miniatures). That feels less punishing and makes it easy to get back into the hobby after a pause. This is not scale modelling, ultimately rules sell miniatures. I refuse to pay the thing that is supposed to sell me further product. Especially when more and more companies make that free. And they even have data that supports the ‘free rules= increased sales’ clame. Even GW has comprable data from AoS.

    The scaleability of plastic sprues makes this highly lucrative, in theory. Free rules= way higer volume of sales = higher profit. That might be enough to keep kit price level, or even lower it, on top of the free rules. The profit margin on the books goes down, but given how much they lose to piracy already that is probably the lesser evil. That is the theoretical.
    Here is the practical: Share holder’s and analysts hate it when you devalue product. They lack the industry’s insight and go off their standard formula. GW and FFG/Asmodee are the only traded companies in this market segment. Analysts have no clue what other miniature wargame companies do, how and why. They view this as toys and go off stats. Looking into PP, CB, Spartan, Wyrd, Warlord, Hawk and others would open their eyes. The eyes of many at GW are wide open. But they are probably fearful of their watchmen and their judgement. They should pull the trigger, though. they have been testing the water for a long time now. The Deathwatch release was their first foray into devaluing kits, for volume. Hopefully they continue.

    This has nothing to do with dumping for market share. This is just commons senses. Acknowledging an evolved industry standard. And it is in line their new consumer friendly policy. GW needs good will. Binding customers is key in this small market. Bind them with modern gamer service, not pay to play. Free rules and official army builders now! Others do it. It works. It’s not even a bold step.

    • Phil Turner

      But look at those companies. The vast majority have garbage models. Also, its a hobby. You don’t need it. If you can’t afford it, don’t play it. If you want free rules there is also age of sigmar.

      • Gideon Ernesto

        Collecting Rolexes is also a hobby I can’t affort. But Rolex doesn’t support Rolex clubs at schools, in middle class areas. GW has excatly that traget group. They have such clubs in the UK. And that that group is priced out. That is a fact. when have you last talked to a teen who played 40k, without a 40k parent? They can’t afford it the way we elders could as teens. Our dexes costed 12-20 bucks. And we only needed one every four years or longer.
        And why pay for 40k rules when AoS has them free?
        Also garbage models? What!? Take look around. CB makes the best metal models in the Industry. Both Hawk’s and Spartans Resin is is extremely good, much batter than failcast (which is still a thing) ever was. And Wyrd and PP make new plastics that are as good as GW’s. Times have changed. Your statement would have ben true 6 years ago. Now they are on par almost, in several departments. Beside the models, in the game balance, maintenance and support they they even surpass GW. GW is running after them at this very moment. And don’t forget X-Wing and Armada. GW isn’t this market’s ruler anymore. And they realized that. Time for you to follow suit.

        And don’t underestimate GW rules piracy, especially by minors. That is soooooo common. They might as well do it free. That’s what got many of the other companies to do it. Beside it selling them models.
        Do you not want more young people playing this game? Without change is hobby would become the new model trains. Old men and dying companies. Or worse, a Rolex club.

        • Manwiththedogs

          Ahh. Those middle class kids don’t know what they’re missing. I used to love Rolex Club, absolute blast.

      • Admiral Raptor

        How do the quality of models have anything to do with the price of the rules?

        Also Infiniy, X-Wing, and WarmaHordes have terrible models? Your GW fanboy colours are showing.

    • Stealthbadger

      Wait, you don’t think the hobby is worth $100 a year? I mean even at $200 a year if you played less than once a month, say ten times annually, that’s probably what, $5-6 per hour just on play excluding time as a hobby painting etc?

      Is it really that expensive a hobby? You should probably never look into golf.

      • Gideon Ernesto

        That is extremely expansive when you compare it to other games that have 0 or under 10 per year in the same place, yet they have better maintained, balanced and organized game systems like Infiniy, X-Wing or Warma/Hordes for instance. Sure I recently had to pay 20€ for my new Hordes stat cards. But 20 every 5 years is much better than 200 every year, just to have the new rules for the models I already have. There is zero hobby time in that. You need that just to play once a year. I played 40k twice in 2015, yet payed around 200€ on rules alone. That’s a bad ratio in my individual case.
        Models, paints and other hobby stuff, tables all that is on top of that unnecessary and pervasive pay to play tax.
        Cost of entry and rule maintenance for 40k are worst in the industry, now that Fantasy is gone. At least cut entry a little and get rid of the maintenance.

        • Stealthbadger

          Well I could play skimming stones for free so that would be better right?

          If you paid €200 for something you only used twice how is that the companies fault?

          • Mr.Gold

            if GW had any say, you might still have to pay for the stones…

          • Stealthbadger

            Ha, yeah, but if they made the stones…

            Well that’s just capitalism for you 🙂

          • Gideon Ernesto

            Because they force me to do that. While others don’t. I’d be more inclined to play it more often were it more accesible.
            I haven’t played my Tau for a long while, not because I don’t want to, but because I don’t own the updated codex. And I’m not going to buy it.
            I play other games instead. Games that don’t force me to pay that silly update tax. I put way more money an time into them. Because i like the companies and their approach.
            I still own about 10k points of 40k but I sold ca. 20k points over the last years, because I stopped playing that much and that big. Mostly because I can’t keep up with the rules and rule sources. It’s too much, too expansive, too complicated. And that for such a simple and imbalanced game. Nah.

            They won me back a little with the Deathwatch pricing. First GW models I bought in 2 years. But I won’t get back in in a big way unless they start doing it like the other games.

            Why do you pay something that not only could, but probably should be free? Rules sell models, more sales means lower prices when it comes to plastic. This could be win-win. Lower prices for us, higher profit for GW. Again, there is data to supports that, in theory. And they would regain some market share they lost. So why do you want to pay? To keep lower income and young players out?

          • Stealthbadger

            For me it’s simpler, I look at the cost and make a decison as to how much enjoyment and value I personally will get out of the product. They I buy or don’t buy.

            I don’t see GW as bad in terms of value but I play more often than you. I don’t think that is GW’s fault though. I understand they set their price according to what they need not only the I pay the costs of the materials but also the design team and the heating, lighting, insurance, etc as such I feel what they sell is good value.

            I don’t believe I should get any of what they offer for free. Someone somewhere put work in, they are right to expect to get paid.

          • Gideon Ernesto

            Dude they are a publicly traded company. They set the prices so to please the share holders and to pay high dividend to them. That is the problem. They don’t just cover their cost. They award their profits to the people owning them. And they heed their wishes. That has always been the problem. That is what I was getting at in my OP. These people have zero passion for this hobby. They just want to earn our money, and give as litte back for that as possible.

            And pay if you are happy to pay. But believe in it or not. The exact same thing you gladly pay for is free in other games. And there is data that suggests that that is a profitable strategy in general.

            Many of these smaller private companies are 100% owned by people who are ultra passionate about their game and models. Guys that want to give back, they want please their gamers, not just for profit them. (+they don’t drive sports cars)

            Many at GW want to please us in the same way, and are just as passionate. It’s not their call. The share holder’s needs and the course is always more important than the customer.
            Luckily GW has a new customer relations campaign going. But I remain skeptical. They haven’t fully committed yet.

          • Stealthbadger

            “They set the prices so to please the share holders and to pay high dividend to them. That is the problem. They don’t just cover their cost. They award their profits to the people owning them.”

            Sorry kid but that’s not the problem, that’s business. It how the world works, GW are like every other company they are there to make money.

            “Many of these smaller private companies are 100% owned by people who are ultra passionate about their game and models.”

            The key word here is ‘smaller’. I.e. Their approach has not led to growth into a 200 million turnover business.

            I presume you don’t currently have a pension?

          • Gideon Ernesto

            I’m German. Our pensions are not in stock funds for the most part. Hedge fund is kind of a dirty word over here. And our our stately run pensions is payed basically directly in taxes.

            And yes you are right that is how business works.
            But but publicly traded companies pay higher wages to management and they also pay extra to their share holders and cater to the stock market. That is also how business works. You do in fact finance somone’s Ferrari. Tom Kirby is filthy rich. Tanks to you and me.

            Many of the smaller private companies in this particular market pay more reasonable wages and only cater to the customer and their bank. Actually their lower level wages are often higher than those payed by GW, while the magament wages are <100% higher for the most part. On corporate level that is thousands of percents, usually. And that is not how business works. That stated in the 80ties and sadly never ceased, it's not the natural state.

            Look at companies like CB in Spain. They double their staff almost every year. Owner, CEO and Writer and lead Designer invented the game together and are super passionate about it. Do you think Kirby ever gave a ***** about us and the game. No.

            I'm not saying publicly traded companies are bad in general. And it makes perfect sense to go public from a certain point on. But few are run with the customer in mind, few pay fair wages, and few are run by passionate people.
            GW goes up against companies that have this going for them.
            And many say that GW biggest mistake was to go public. Many say that that is why lost so much market share an trust. Because they started cater to the shareholders exclusively.

            Even FFG, the only other publicly traded one is nicer than GW. They sell and promote games of other companies at their game center. GW would never do that.

            If you are happy to pay then you are happy to pay. But it's detrimental to the game in general (barrier) and probably unnecessary.
            Infinity's CB gives your rules, stats, army builder, tournament system, and a rules wiki and online campaigns all for free. Why? Because it sells them models.
            Yet their model quality is one of the best in the market and the price is compatible.
            And I dare say that one of the reasons for that is, that no one at that company is driving a sports car.

  • Pekka Korhonen

    How a tablet edition works on android phone? I would please to get a physical copy but I assume this is only digital

    • Defenestratus

      I always have to go into their ebooks with scribd and fix the damn formating. I take out all of the superfluous dividers they put in and condense all of the rules into a single page per unit.

  • Lee Williams

    The author posted links to all the digital editions and touts this as a digital exclusive. The truth is there is also a print copy coming out this weekend as well.

    Perhaps it was just an oversight, not poor journalism.

    https://www.games-workshop.com/en-US/WH40K-Angels-Blade-HB-ENGLISH

    • arkhanist

      Red thirst – the combo of original codex, formations + wargear from angels blade + FAQ updates is digital only though. If you’re a paper guy, you still need the original codex, angels blade book (formations, campaign and story fluff) + a sharpie/printout for the FAQ bits.

      AFAIK, there’s no printed single book equivalent of red thirst announced yet – though given the tau paper codex got re-issued in the same way with the Kauyon campaign book, I wouldn’t be surprised if the vanilla BA codex does get reprinted/replaced later.

      • Lee Williams

        Did you click the link? It’s literally GW’s listing of the hardcopy.

        • arkhanist

          I did. It goes to Angel’s Blade. It’s the campaign supplement book.

          “The 136-page hardback Black Crusade: Angel’s Blade features a host of new rules content for Warhammer 40,000, to be used alongside Codex: Blood Angels”

          It’s like any other campaign book; new missions, new formations, wargear, fluff timeline etc etc – but you still need the original codex to use it, it’s not a standalone army list.

          “Codex:Blood Angels Red Thirst edition” is the updated digital only full codex, plus just the new rules – it replaces Codex:Blood Angels, not supplements it.

          • Lee Williams

            I misunderstood then, my bad.

  • Jeremy Larson

    So, this one DOESN’T include the formations from the Tau campaign?

  • Seismic Ghost

    LOL HURR HURR HERE’S WHY YOU SHOULD WALK IN TO A GW AND LITERALLY GIVE THEM ALL OF YOUR MONEY AND PIN NUMBERS.
    G L O R Y

    G L O R Y
    L
    O
    R
    Y

    REBUYING EVERYTHING YOU’VE EVER BOUGHT IS WAY WORTH IT FOR NO REASON.

    I am sick to death of these articles.

    • Admiral Raptor

      As meltdowns go, that was a pretty entertaining one :). You’re certainly not wrong. Luckily the internet is a magical place and paying for Warhammer rules is entirely optional!

      • Thatroubleshootah

        yup, you can always pirate them.